Research Vibe

Research Vibe has extensive experience strategically designing research and guiding complex questions.

We can help answer questions at all points in the product development cycle from idea inception to market launch to quality maintenance. We help you understand the benefits and trade-offs of potential research design options and research methods so you can make informed decisions about which approach is right for your research needs.

Capabilities include:

• Strategic design for methods development, experimental models, research protocols, surveys, and consumer and product lexicon development

• Innovative applications that integrate sensory and consumer research methods and provide value-added benefits.

Our extensive toolbox includes: Sensory Claims Substantiation, Product Category Mapping, Drivers of Liking and Design of Experiments for Product Optimization, Design-Thinking for Product Innovation, Immersive Techniques for Category and Market Exploration, LearningConnect® Qualitative Approaches, The World Cafe® Creative Labs, Rapid Prototyping, Consumer Trek, Retail Shop/Stock Alongs, Think Link! Ideation

• Standard Tools for analytical sensory and consumer research and designed research.

Ready to start your process of discovery? Call Research Vibe today. 866.594.4100 or here.